Every garment we make is built to last a long time and with proper care, your swrve gear can stay looking new and last even longer.  Here are some easy-to-follow guidelines for extending the life of your swrve pieces.  Washing and drying: Heat and tumbling are the arch nemeses of virtually every piece of apparel. When it comes to washing and drying, we recommend a cold wash and rinse and skipping the dryer in favor of air drying with your garments laid flat. If you need to use a dryer, go for the lowest heat setting and the least vicious tumble. Detergent: The gentlest laundry detergent works best. We recommend steering clear of detergents with unnecessary components such as added scent...

A behind-the-scenes look at all the steps that are part of bringing a run of made-in-USA swrve jeans to market.

Welcome to the holiday season!  If you haven't visited our site since this time last year, or you're looking for a digital wishlist to share with those special people in your life who might be in the market to buy you a gift, we assembled a gift guide of some of our newest offerings and most popular products. For a limited time, you can save 15% on the items listed below and across our site when you enter the code TISTHESEASON2018 at checkout. MODERNE 22oz Purist® Water bottles - $12.50 ea.  Even the cyclist who has everything can never have enough water bottles. The MODERNE bottle is our latest design and you can mix-n-match the bottle/cap for the ultimate in color customization....